Cosmetic Surgeons Defend Breast Augmentation for Older Women

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Surgeons Talk Breast Implants for Older Women
    WESTCHESTER, NY, May 06, 2012 /24-7PressRelease/ -- As the popularity of breast enhancement increases, a growing number of older women are considering breast augmentation, Westchester plastic surgeon Dr. Joshua Greenwald says. He and his partners at Cosmetic Surgery Associates of New York see this as a beneficial and life-affirming trend.

"An older woman shouldn't be self-conscious about having breast enhancement," Dr. Greenwald says. "It can do wonders for her attitude and her self-esteem. With cosmetic surgery, I strive to bridge the gap between how a patient looks and how she feels. If a person doesn't feel old, there's no reason why she should have to look old."

According to The American Society for Aesthetic Plastic Surgery, about 85,000 Americans age 65 and older have cosmetic surgery each year.

Dr. Samuel Beran, one of Dr. Greenwald's partners at Cosmetic Surgery Associates, says cosmetic plastic surgery for New York women can be a very positive experience when it is done for the right reasons.

"If the woman is healthy and active, there's no reason she wouldn't be a good candidate for a number of cosmetic procedures, no matter what her age," Dr. Guzman said.

He mentioned the buzz that was created a few months ago when 83-year-old Marie Kolstad appeared on The View to discuss her breast lift and implants with Barbara Walters and the other co-hosts of the popular daytime talk show.

"This woman was very healthy and active - a businesswoman who works with the public and wanted to present a healthful, energetic image to herself and to the world," Dr. Guzman said. "She said the procedure increased her self-assurance and made her feel good about herself. It's no different than if she had undergone a face lift, or some other procedure that's more common among her age group."

Dr. Joshua Greenwald, who specializes in cosmetic surgery and breast reconstruction at Cosmetic Surgery Associates, agrees.

"Older women don't think twice about procedures such as a facelift or BOTOX in Westchester anymore," Dr. Greenwald says, "but many women fear that a breast procedure would be perceived as frivolous."

There's nothing frivolous about the change cosmetic and reconstructive surgery can make in a woman's confidence and attitude about life, says Dr. Greenwald, another one of the surgeons at Cosmetic Surgery Associates of New York.

"Even after a mastectomy, some older women feel it would be self-indulgent to have breast reconstruction surgery," Dr. Greenwald says. "But those cancer survivors who have had the procedure have a fresh, new, positive outlook on life."

Sometimes, it can make such a change in their lives that they come back to Cosmetic Surgery Associates for additional cosmetic procedures, such as ultrasound-assisted lipoplasty from Dr. Samuel Beran, a nationally recognized leader in the field of body sculpting.

The Cosmetic Surgery Associates of New York, comprised of a group of five board-certified plastic surgeons, offer a wide range of plastic surgery procedures as well as non-surgical treatments. With degrees from Albany Medical College, Ponce School of Medicine, Emory University, University of Vermont College of Medicine, and Georgetown University School of Medicine, these surgeons have had years of training and education. The practice also has two past Presidents for the American Society for Aesthetic Plastic Surgery. They specialize in breast procedures such as breast augmentation, body contouring such as tummy tuck, and facial rejuvenation.

Website: http://www.nycosmeticmd.com

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AACS Launches First-Ever CME Repository for Cosmetic Surgeons

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    CHICAGO, IL, March 30, 2012 /24-7PressRelease/ -- The American Academy of Cosmetic Surgery (AACS) has unveiled an online continuing medical education (CME) Repository for doctors, the only one of its kind in the field of cosmetic surgery. The AACS CME Repository provides a user-friendly, central online solution for AACS Members to view their Academy CMEs and also log their CMEs from other non-AACS educational events. Now all of a doctor's CME activities can be logged, tracked, printed and reported in one convenient and secure location that is accessed from the Academy's website, cosmeticsurgery.org

"The Academy continually strives to provide members with the latest tools, resources and technology to keep their practice on the cutting edge," said Dr. Gerald Edds, President of the AACS. "The CME Repository provides a convenient and accurate online tool to make tracking CME easy, and is a welcome addition to our already robust member benefits package."

The AACS CME Repository was beta-tested by Drs. Robert Burke, Trustee and Joseph Niamtu, who are long time Academy Members and regarded as among the most tech savvy. "This is a highly anticipated cutting-edge technology tool for cosmetic surgeons that will simplify the process of logging and reporting CME Credits," said Dr. Burke.

"The Repository offers a centralized solution to CME tracking. It offers robust features, but is also user-friendly, ensuring it is both accurate and fast to accommodate the busy schedule of a cosmetic surgeon," added Dr. Joseph Niamtu.

The CME Repository represents the latest in a string of technological advances introduced by the Academy over the past year, including a new mobile app, job board and fully digital medical journal, "The American Journal of Cosmetic Surgery." The Academy continues to move forward with new technology that will assist in creating awareness of the Academy globally and furthering its mission of advancing the specialty of cosmetic surgery and quality patient care.

"The AACS CME Repository helps further establish the Academy as the one-stop shop for professionals in the field of cosmetic surgery," said Dr. Edds. "From education to the latest information and research to premier online tools - all to help our members and their practices succeed while maintaining the highest level of quality patient care."

For complete information on the American Academy of Cosmetic Surgery and the new CME Repository, visit http://www.cosmeticsurgery.org.

Founded in 1985, the mission of the American Academy of Cosmetic Surgery (AACS) is to advance the specialty of cosmetic surgery and quality patient care. AACS is the leader in continuing medical education for all specialties of cosmetic surgery, providing fellowship training programs, live surgery workshops, medical symposiums and an annual scientific meeting. Most members of the AACS are board-certified cosmetic surgeons, dermatological surgeons, plastic and reconstructive surgeons, head and neck surgeons, oral and maxillofacial surgeons, obstetric-gynecologic surgeons, general surgeons and ophthalmic surgeons - all of whom specialize in cosmetic surgery. AACS is the organization that represents all cosmetic surgeons in the American Medical Association (AMA) through its seat in the AMA House of Delegates. For more information, visit http://www.cosmeticsurgery.org.

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Cosmetic Surgery Takes Years Off a Face, Plastic Surgeon Says

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Study says Cosmetic Surgery Takes Years off a Face
    LAKE FOREST, IL, April 15, 2012 /24-7PressRelease/ -- Dr. Paul M. Steinwald of Lake Forest Plastic Surgery agrees with a recent study that shows facial cosmetic surgery can make people look as much as 7 years younger. He finds that his plastic surgery patients in Chicago typically experience similar change after a face lift.

The study, which was published last month on the Archives of Facial Plastic Surgery website, found that the number of years taken off a person's appearance varied depending on the type of surgery that was performed.

"The study found that facial procedures could decrease a person's perceived age by several years," Dr. Steinwald says. "It should be noted, however, that the amount of change will vary depending on a patient's tissue characteristics, the type of procedure he or she has performed, as well a patient's choice among plastic surgeons in areas like Chicago. Face lift patients at my practice typically experience a dramatic improvement in their overall facial appearance."

In addition to face lifts, Dr. Steinwald offers a number of non-surgical options for patients in or near Chicago such as Botox /Dysport, or JUVEDERM /Restylane (soft tissue fillers) for temporizing results, but he says patients who desire a more extensive or long-lasting change should turn to either a mini or full face lift.

"As a double board-certified plastic surgeon in Chicago, I constantly seek not only to advance my skills as a surgeon but also to also provide the most appropriate, effective treatments for my patients," Dr. Steinwald says. "In many instances, a non-surgical option such as a 'liquid face lift' (using Botox or fillers) or a Lifestyle Lift cannot provide the same long-lasting results as formal facial surgery."

Dr. Steinwald says one of the keys to achieving natural-looking results from procedures such as face lifts is to personalize the surgery to meet a patient's exact needs. He offers a variety of techniques, including deep-plane facelifts to achieve a more durable result, and commonly combines procedures to address multiple areas of the face simultaneously.

"Face lifts are highly effective at addressing descended cheeks and jowls and other advanced signs of mid-facial aging, but some patients may need complementary procedures such as a neck lift or a brow lift to create the balanced, rejuvenated look they desire," Dr. Steinwald says. "I customize procedures for each patient and aim to reverse or reduce the signs and appearance of aging with proven techniques to achieve long-lasting results that look natural."

Committed to helping others achieve their cosmetic goals, Dr. Steinwald is also a contributor to Make It Better, a regional lifestyle magazine that can be found online at www.makeitbetter.net.

Paul M. Steinwald, M.D. is a plastic surgeon who is certified by both The American Board of Surgery and The American Board of Plastic Surgery. After graduating from Dartmouth College and Tulane School of Medicine, Dr. Steinwald completed a surgical residency in Washington, D.C., and a plastic surgery fellowship in San Francisco, then returned to practice in his hometown of Lake Forest, Illinois. Lake Forest Plastic Surgery (www.lfplasticsurgery.com) is at 700A North Westmoreland Road in Lake Forest, Illinois, with a Chicago office in the Bloomingdale's Building on Michigan Avenue. At Lake Forest Plastic Surgery, Dr. Steinwald offers a complete range of cosmetic surgery options and specializes in the latest breast, body and facial surgery techniques.

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Experience in Specialty Helps Ensure Good Cosmetic Surgery

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Experience in Specialty Helps Ensure Good Cosmetic
    ALBANY, NY, March 22, 2012 /24-7PressRelease/ -- Dr. John Noonan, an Albany, Troy and Schenectady area plastic surgeon in practice with The Plastic Surgery Group, says he and other surgeons are concerned about a recent surge in demand for revisionary cosmetic procedures.

According to a recent New York Times article, members of the American Society of Plastic Surgeons say more patients are coming to them for revisionary surgery following unsuccessful procedures performed by other doctors.

"People who have cosmetic procedures from doctors who don't specialize in plastic surgery run a greater risk of complications following surgery," Dr. Noonan says. "Patients will hear that a doctor is board-certified and automatically assume they're getting the best service available.

"Cosmetic surgery patients must check to see which board issued the certification and whether the doctor is experienced with the procedure the patient is seeking. Typically, a surgeon who has extensive experience in performing ear surgery won't be the best choice for a tummy tuck."

Meanwhile, as The New York Times article points out, a tough economy and declining insurance reimbursements may be forcing more doctors to work outside their areas of specialty.

Dr. Noonan says this could be a contributing force behind the increase he has seen in the number of doctors near Saratoga and the Tri-City area of Albany, Troy and Schenectady offering plastic surgery procedures outside the scope of their specific training and board certification.

"The economy has certainly affected the medical community, but it is important that all surgeons uphold high levels of patient care," Dr. Noonan says.

"Patients who are concerned with the expense of surgery often choose a less-qualified surgeon in an attempt to save money. Many of these patients who do not go to specialists wind up having to have revision surgery, which means they will spend more money in the long run than if they had chosen a qualified surgeon in the first place."

Dr. Noonan says there are simple ways to increase a patient's chances of having successful surgery the first time.

"Checking a surgeon's specific training is the fastest and easiest way to ensuring safe and natural looking results," he says.

He recommends going to the American Society of Plastic Surgeons website to find a board-certified plastic surgeon nearby. For example, people in his area looking for an Albany, Schenectady or Saratoga Springs plastic surgeon can got to the website and enter their ZIP code to get a list of local doctors who are certified by the board.

Collectively, the team of seven Albany plastic surgeons at The Plastic Surgery Group bring over 130 years of medical training and experience to patients seeking medical spa services, cosmetic surgery and plastic surgery in Albany, Clifton Park, Schenectady, Troy or Saratoga Springs. Located at 1365 Washington Avenue, in Albany, The Plastic Surgery Group believes "Confidence is Beautiful ," and is committed to providing women and men with a pleasing surgical experience from start to finish, satisfying each patient's unique surgical objectives, and minimizing recovery.

Website: http://www.theplasticsurgerygroup.net/

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Advertising in Cosmetic Surgery: A Step Too Far or Just the Tip of the Iceberg?

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Liposuction
    LONDON, ENGLAND, March 31, 2012 /24-7PressRelease/ -- Why is a Ban being Called? You may have seen many advertisements for cosmetic surgery procedures such as tummy tucks, breast enlargement, liposuction etc. Recently there have been concerns surrounding these adverts as they have come under increased scrutiny due to concerns that they may be misleading and a possible danger to public health. The British Association of Aesthetic Plastic Surgeons (BAAPS) have recommended that cosmetic surgery advertising should be banned, claiming that the industry has become unregulated, and the adverts trivialise invasive surgical procedures which carry notable health risks.

The advertising ban is one of the suggestions from an extensive review which was set up following the recent PIP scandal. This was where implants made by the French company, Poly Implant Prostheses (PIP) were filled with industrial grade silicone rather than medical grade silicone, causing a health scare. 40,000 women in the UK received these implants, 95% of whom used a private clinic. Some of these clinics have refused to remove these implants free of charge. A recent survey showed the emotional impact on women who had received the PIP implants, with a high number of respondents suffering from stress, low self-esteem and depression as a result.

Feminist groups have now joined BAAPS in their campaign to impose a ban on cosmetic surgery advertisements. They, too, claim that these advertisements are misleading and the message and images take advantage of women's insecurities about their bodies and self-esteem, which then drives demand for their services.

How much Advertising is there at Present?
Campaigners claim that cosmetic surgery advertising is particularly prevalent and can be seen in many public spaces, in tabloid newspapers, magazines, on the internet and on television. They are concerned that these adverts claim that surgical procedures are quick and easy and do not outline the risks involved. They argue that rules have been applied to prevent prescription medicines being advertised in the interests of public health, and cosmetic surgery procedures should have the same limitations imposed.

These concerns have also been noted by the Advertising Standards Authority (ASA) who have recently taken action against four companies who they felt had acted irresponsibly, in a misleading manner, or whose adverts were portrayed in a potentially harmful way. Examples of these included adverts which implied surgery was safe and easy, or else trivalised surgery.

The president of BAAPS has expressed his concern over the strong marketing tactics employed by the industry, including the unrealistic expectations set by many reality makeover shows, competition prizes for makeovers and body overhauls, in addition to the promotions used by clinics such as 2 for 1 offers and Christmas vouchers.

The Independent Healthcare Advisory Services, who represent the cosmetics surgery industry, agree that there is a large amount of advertising and that it has increased to an inappropriate level. However, they do not support a ban on advertising. Instead, they would support a way forward where the adverts were honest and ethical, giving the patient a better understanding of the procedures and risks involved.

The Way Forward?
What has been outlined in this campaign is that many of the adverts do not address the full implications that cosmetic surgery involve, with many being misleading. A patient may be persuaded to go with one clinic as a result of a better designed advert and promotion, rather than considering aspects of a safety record or better trained surgeons.

An extensive review of the cosmetic surgery industry, led by the NHS medical director, is underway which aims to ensure that patients undergoing cosmetic surgery are safe. They wish to ensure that the people who carry out procedures, including implants and fillers, have the right skills and that the clinics provide a suitable level of after care for the patient. BAAPS also recommend that those working in the cosmetic industry are on a compulsory register and that surgeons undergo regular safety audits. Additionally, they recommend regular safety checks of products such as breast implants. They feel that these measures will limit the aggressive marketing of some of these companies, who, they feel, prey on the young and vulnerable.

Ultimately, the industry needs to offer a safe environment for their patients, and they should be able to advise them of the risks as well as the benefits of cosmetic surgery. Even organisations who do not want the ban on advertising still agree that any form of advertising for cosmetic surgery procedures should include health warnings.

Clinic Compare is a unique online match-making service designed to put people in touch with the most suitable clinic for their cosmetic surgery treatment needs. Clinic Compare provides a resource of impartial advice and information concerning a range of different aesthetic procedures.

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